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social media benchmarks

UPDATED: January 19, 2013 Facebook Sponsored Stories CTR, CPC Benchmarks ORIGINAL POST: Many clients have asked about social media benchmarks or social marketing benchmarks. They ask things like how...

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Facebook advertising metrics and benchmarks

Update  Jan 2014 Facebook Advertising Benchmarks CTR CPC CPM by Augustine Fou from Dr Augustine Fou Summary Facebook click-through rates of 0.01 – 0.05% (Facebook CTRs) Facebook effective CPMs turned...

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Not 1, Not 2, Not 3, But 4 Display Ads Per Pageview – Shame on You Facebook

THE Facebook Ad Scam by Dr Augustine Fou View more presentations from Augustine Fou Updated May 12, 2012. Freddy Nager, Prof of Integrated Marketing at UCLA sent me a screen shot showing 9 display ads...

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Young Women Are The Most Valuable Mobile Ad Demographic

Source: http://www.businessinsider.com/young-women-are-most-valuable-mobile-ad-demographic-2012-2 Business Insider Intelligence is a new research and analysis service for real-time insight and...

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Another Super Bearish Facebook Analyst Has Changed His Mind (FB)

Source: http://www.businessinsider.com/another-super-bearish-facebook-analyst-has-changed-his-mind-2012-11 Facebook has managed to get two bearish analysts to change their mind. Carlos Kirjner at...

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